PRIVACY POLICY
PLEASE READ THIS PRIVACY POLICY STATEMENT CAREFULLY. It explains how Shady Lady Beverage Co., LLC and/or its subsidiary and affiliated entities (collectively, “Shady Lady”, “we”, “us”, or “our”) may collect information about you (whether you’re a parent or a child) through our websites and how this information may then be used, shared, disclosed, transferred, and/or stored. Our websites expressly include www.drinkago.com, any Shady Lady top-level-domain as well as any Shady Lady redirects to Shady Lady branded areas and sub-domains of third-party websites (as such websites and top-level-domains may be renamed from time to time). This privacy policy statement (“Privacy Policy”) does not apply to those of our websites that do not display or link to this Privacy Policy or that have their own privacy policy statement or to information we may collect from you or about you in other ways, including through emails, texts and/or phone calls you may send and/or make to us. We may update this Privacy Policy from time to time by posting the updated terms on our websites. You are responsible for periodically reading this Privacy Policy. If you register, subscribe, create an account, purchase a product or service, participate in an online survey, or otherwise interact or access our websites after we have updated this Privacy Policy, you acknowledge that you have read the updated terms and consent to our revised privacy practices.
This Privacy Policy describes our privacy practices, including what information we may collect from you through our websites, and what we may then do with this information. If you are a minor, please be sure to get your parents to review and discuss this Privacy Policy with you, and get their permission, before using our websites.
We encourage parents to talk about what information their children should and shouldn’t share online, and other restrictions about the online release of personal information to anyone they don’t know. We hope that our privacy practices as described in this Privacy Policy will remove any concerns that parents may have about their children visiting our websites.
We do not intentionally gather Personal Information about visitors who are under the age of 13.
By using our websites, you acknowledge that you have read this privacy policy statement and consent to our privacy practices as described in this statement, including our use and disclosure of personal information for the purposes described below. You further affirm your consent by becoming a registered user of Shady Lady or our websites, setting up an account on our websites or submitting content or materials to or through our websites. This statement is not intended to and does not create any contractual or other legal right in or on behalf of any person.
Residents of the State of California, please also read the California Residents - Your Privacy Rights section below to understand additional rights you may have pursuant to California Civil Code Section 1798.83.
IF YOU DO NOT CONSENT TO OUR PRIVACY PRACTICES AS DESCRIBED IN THIS PRIVACY POLICY STATEMENT, PLEASE DO NOT REGISTER, SUBSCRIBE, CREATE AN ACCOUNT, PURCHASE A PRODUCT OR SERVICE, PARTICIPATE IN AN ONLINE SURVEY, OR OTHERWISE INTERACT OR ACCESS OUR WEBSITES.
IF YOU ENCOUNTER A SCREEN OR PAGE THAT REQUESTS INFORMATION YOU DO NOT WANT TO SHARE WITH US, DO NOT ENTER THE INFORMATION AND DO NOT PROCEED WITH THAT SCREEN OR PAGE.
INFORMATION WE MAY COLLECT THROUGH OUR WEBSITES
This Privacy Policy only applies to information that we collect through our websites, and does not apply to any information we collect through any other means.
Collection And Use Of Personal Information
Personal information (“Personal Information”) is information that can be used to identify, locate, or contact a single person, such as a person’s name, address, telephone number, or email address. It also includes other information that may be associated with Personal Information.
You may be asked to provide your Personal Information anytime you register, subscribe, create an account, purchase a product or service, participate in an online survey, or otherwise interact or access our websites or are in contact with us. We may share this Personal Information with and use it consistent with this Privacy Policy. We may also combine it with other information to provide and improve our products, services, content, and advertising.
Here are some examples of the types of Personal Information we may collect and how we may use, share, disclose, transfer and store it.
What Personal Information We May Collect
How We May Use Your Personal Information
If you do provide us with Personal Information, we may use it for the purposes described in this Policy Statement or where it is collected. Primarily, we use Personal Information to:
When and Why We May Share, Disclose, Transfer And Store Personal Information
If you do provide us with Personal Information, we may share, disclose, transfer and store it for the purposes described in this Policy Statement or where it is collected. Primarily, we share, disclose and transfer Personal Information to:
We seek to ensure that any unaffiliated third-parties will not use your Personal Information for any purpose other than that for which they are responsible. However, we cannot guarantee that they will not use it for any other purpose.
Collection And Use Of Non-Personal Information
We may also collect non-personal information and data in a form that does not permit direct association with any specific individual, including technical information; demographic information (such as your age, gender, or interests); your activity on our website; and information such as your occupation, language, zip code, area code, unique device identifier, location, and the time zone where you use or receive a product or service (collectively, “Non-Personal Information”).
Here are some examples of the types of Non-Personal Information we may collect and how we may use, share, disclose, transfer and store it.
What Non-Personal Information We May Collect
In some of our email and text messages, we use a “click-through URL” linked to content on the websites and/or third-party websites. When customers click one of these URLs, they pass through a separate web server before arriving at the destination page on our website and/or a third-party’s website. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications. If you prefer not to be tracked in this way, you should not click text or graphic links in the email or text messages.
How We May Use, Share, Disclose, Transfer And Store Your Non-Personal Information
Non-Personal Information does not identify you personally. If you do provide us with Non-Personal Information, we may collect, use, share, disclose, transfer and store it for any purpose.
Aggregated data is considered Non-Personal Information for the purposes of this Privacy Policy. If we do combine Non-Personal Information with personal information the combined information will be treated as Personal Information for as long as it remains combined.
International Transfer Of Information
We may transfer information that we collect about you, including Personal Information, to subsidiary and affiliated entities, or to other third-parties across borders and from your country or jurisdiction to other countries or jurisdictions around the world. If you are visiting from the European Union or other regions with laws governing data collection and use that may differ from U.S. law, please note that you are transferring information about you, including Personal Information, to a country and jurisdiction that does not have the same data protection laws as the European Union, and you consent to:
Access To Information And Parental Access
As a registered user or account holder of Shady Lady and/or our websites, you can review and update your profile at anytime by logging-in and visiting your personal account.
In addition, a parent can review or request deletion of any personal information we have about their child, or request that there be no further collection or use of their child’s information, by contacting us at info@drinkago.com. We take steps to verify the identity of anyone requesting information about a child, to ensure that the person is in fact the child’s parent or guardian, and appreciate your cooperation with those steps.
Opt-Out
We communicate with our registered users and account holders on a regular basis via email. For example, we may use your email address to confirm your request, to send you notice of payments, to send you information about changes to our products and services, and to send notices and other disclosures as required by law. Generally, users cannot opt-out of these communications, but they will be primarily informational in nature rather than promotional.
However, we do provide you with the opportunity to opt-out of:
You may exercise your opt-out by contacting us at info@drinkago.com. We will process your unsubscribe as soon as possible, but please be aware that in some circumstances you may receive a few more messages until your request is processed. You also may opt-out of receiving such emails by clicking on the “unsubscribe” link within the text of the applicable email.
Forums, Chat Rooms, And Other Public Posting Areas
We may provide public areas on our websites, such as forums and chat rooms, where you can post information about yourself and others. Please exercise discretion and use caution with respect to your information, especially in such public areas. We do not control who reads postings on our websites, or how they may use or disclose such information. If you choose to voluntarily disclose information on public portions of our websites, that information will be publicly available and can be collected and used by others. For example, if you post your email address or phone number, you may receive unsolicited messages. PLEASE BE EXTREMELY CAREFUL WHEN DISCLOSING ANY INFORMATION ABOUT YOURSELF OR OTHERS IN PUBLIC AREAS OF OUR WEBSITES. WE ARE NOT RESPONSIBLE FOR THE USE OR DISCLOSURE OF SUCH INFORMATION.
Third-Party Websites And Advertisers
Our websites may contain links to third-party websites. While we endeavor to work with third-parties that share our respect for user privacy, we are not responsible for the websites or privacy practices of such third-parties. We may also use third-party advertisers, ad networks, and other advertising, marketing, and promotional companies, to serve advertisements on our websites. Such third-parties may gather information about your visit to our websites or other websites, monitor your access to or market products or services to you, monitor the ads you view, click-on, or interact with, when they were delivered, and the screens and pages that they are on.
We do not endorse these parties, their content, or any products and services they offer. You are responsible for knowing when you are leaving our website to visit a third-party website, and for reading and understanding the terms of use and privacy policy statements for each such third-party.
Protection of Information
No data transmissions over the Internet are completely secure. Consequently, we cannot ensure or warrant the security of any information you transmit to us or others over the Internet. You transmit such information at your own risk.
Once we receive your transmission, we make reasonable efforts to ensure the security of our systems. We use firewalls to protect your information from unauthorized access, disclosure, alteration, or destruction. However, this is not a guarantee that such information may not be accessed, disclosed, altered, or destroyed by breach of such firewalls or secure server software.
If we learn of a breach of our security system or processes, we may attempt to notify you electronically so that you can take appropriate protective steps. By using our websites, or providing Personal Information to us through them, you agree that we can communicate with you electronically regarding security, privacy, and administrative issues relating to your use of our websites. In the event of a breach, we may post a notice on our websites or send you an email at the email address you provided.
YOU MAY HAVE ADDITIONAL RIGHTS TO RECEIVE WRITTEN NOTICE OF SECURITY BREACHES UNDER APPLICABLE LAW OF YOUR JURISDICTION.
You can also help us protect information about you by:
Assignment
You consent to our assignment of the information we have about you, including Personal Information, in the event that all or part of our assets are sold or acquired by another party, including all or substantially all of our websites or our top-level-domain, or in the event of a merger for the same.
Terms Of Use
Please read our Terms of Use to understand the terms that apply to your use of our websites. By using our websites, you acknowledge that you have read our Terms of Use and consent to them. You further affirm your consent by becoming a registered user, account holder or submitting content or materials to or through our websites.
Privacy Questions
If you have any questions or concerns about Shady Lady’s Privacy Policy or data processing, please contact us.
Shady Lady Beverage Co., LLC
Attention: Privacy Officer
5575 Spalding Drive
Norcross, Georgia 30092
Last updated and posted: June 4, 2013
California Residents – Your Privacy Rights
(As provided by California Civil Code Section 1798.83)
A California resident who has provided personal information to a business with whom he/she has established a business relationship for personal, family, or household purposes (“California customer”) is entitled to request information about whether the business has disclosed personal information to any third parties for the third-parties’ direct marketing purposes. In general, if the business has made such a disclosure of personal information, upon receipt of a request by a California customer, the business is required to provide a list of all third-parties to whom personal information was disclosed in the preceding calendar year, as well as a list of the categories of personal information that were disclosed.
However, under the law, a business is not required to provide the above-described lists if the business adopts and discloses to the public (in its privacy policy statement) a policy of not disclosing customer’s personal information to third-parties for their direct marketing purposes unless the customer first affirmatively agrees to the disclosure, as long as the business maintains and discloses this policy. Rather, the business may comply with the law by notifying the customer of his or her right to prevent disclosure of personal information and providing a cost free means to exercise that right.
As stated in our privacy policy statement, we do not share information with third-parties for their direct marketing purposes unless you affirmatively agree to such disclosure -- typically by opting-in to receive information from a third-party. To prevent disclosure of your personal information for use in direct marketing by a third-party, do not opt-in to such use when you provide personal information on our website. Please note that whenever you opt-in to receive future communications from a third-party, your information will be subject to the third-party’s privacy policies and practices. If you later decide that you do not want that third-party to use your information, you will need to contact the third-party directly, as we have no control over how third-parties use information. You should always review the privacy policies and practices of any party that collects your information to determine how that entity will handle your information.
California customers may request further information about our compliance with this law by contacting us at info@drinkago.com. Please note that we are only required to respond to one request per customer each year, and we are not required to respond to requests made by means other than through this e-mail address.